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How do I publish videos on the Shop app's brand page/homepage?
How do I publish videos on the Shop app's brand page/homepage?

How to set up a homepage feed for Shop App

Mikaela Lasig avatar
Written by Mikaela Lasig
Updated over a week ago

Add videos to your Shop app's homepage to let new users explore your products in a way that’s proven to convert better.

1. You need to first tag products in your videos in your Tolstoy video library.


The tagging step is crucial to ensure that your store stands out and presents videos in a unique and engaging way. By not completing this tagging step, Tolstoy won't be able to showcase the videos in your Shop store.

To learn more about how to tag products, click here.

2. Once you have tagged the products in your videos, click on the Shop section.

3. Select Brand page.

4. Start creating.


You can only create your home page feed using videos that are already in your Tolstoy library.

Click on Video Library to access those videos. You can add videos to your Video Library by importing them from Instagram, TikTok, or uploading them directly to your Tolstoy Video Library.

Setting Shop Live

For first-time users, click Publish which is located in the top right corner of the screen. Otherwise, click on the Sync videos button. This will launch your selected videos as a feed on your Shop's home page.

Updating your feed

Easily refresh your Shop's home page feed with new video content by adding fresh videos from your Video Library. To include new videos in the feed, follow the same process as above, and afterward, simply click the "Sync Videos" button located in the top right corner of the page. This action will update your feed with the recently added videos.

Pausing your feed

To hide or remove the feed from your Shop home page, simply click the orange Pause button located in the top right corner of the page. This action will conceal the feed in your Shop app while you make adjustments such as adding, removing, or reordering videos.


When you're ready to relaunch the feed, click the Publish button to make your feed visible and live on your Shop's Home page.

Reordering videos in the home page carousel

The order of the videos in a carousel can be changed if you want to highlight specific videos as the first ones to be seen in the feed. To reorder the videos on the Shop home carousel:

1. Select and drag the video to the position where you want it in the feed.

2. Once you’re happy with the order of the videos, click Sync videos in the top right corner.


Always click the Sync videos button if you are adding/deleting/making any changes to the videos.

Also, our videos only appear on the SHOP mobile app. They are not shown on SHOP app browser site.

Need help?

You can reach out to our friendly support team in two ways:

  1. Using our live chat option, which can be found by clicking on the chat icon

    on any Tolstoy page in the lower right corner.

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