The Product Carousel (Product Launch) email widget is designed to showcase a single product campaign. This guide will walk you through the process of setting up and configuring this widget.
Getting Started
Select "Email Product Carousel" to begin creating your widget.
This widget is suitable for Klaviyo and Omnisend email platforms only and is specifically designed for individual product campaigns.
Selecting Your Product
Select the newest product you want to launch. Search your catalog for the desired product.
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βImportant: Ensure the selected product has at least three videos. The GIF cannot be generated without sufficient video content.
GIF Configuration
Redirect Options:
You can link the GIF to:
The product page of the selected product
Any other specific page
Tolstoy Player
UTM Parameters:
Add UTM parameters for tracking and analytics tools like Google Analytics.
This will help track traffic coming from users who click the GIF to your store.
Important: After adding UTM parameters, you must re-copy and paste the widget code.
Auto-open video feed
When enabled, the video feed will automatically open when users land on the page after clicking the email tile.
Video Feed Behavior
Publishing Your Widget
In Tolstoy
Select your email tool (Klaviyo or Omnisend) to ensure we track the correct email attribute.
Copy the provided code snippet.
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In Email Tool
Add the copied HTML code to your email using one of these methods:
Via the source code of a block
Using the native HTML editor
Troubleshooting
If you don't see the GIF even though you have three videos featured in the selected product, please contact support for assistance.







