Skip to main content
All CollectionsGetting Started Share your Tolstoy
Product launch Offsite Widget in Klaviyo
Product launch Offsite Widget in Klaviyo

Learn how to create, configure, and implement a Product Launch off-site widget for email campaigns

Niezl avatar
Written by Niezl
Updated over 5 months ago

The Product Launch off-site widget is designed to showcase a single product campaign. This guide will walk you through the process of setting up and configuring this widget.

Getting Started

Select "Product Launch" to begin creating your widget.

This widget is suitable for all email platforms and is specifically designed for individual product campaigns.

Selecting Your Product

  1. By default, the Product Tag Playlist will be selected, featuring the newest product from your catalog.

  2. To change the featured product:

    1. Click the switch icon

    2. Search your catalog for the desired product

  3. Important: Ensure the selected product has at least three videos. The GIF cannot be generated without sufficient video content.

GIF Configuration

Redirect Options:

You can link the GIF to:

  1. The product page of the selected product

  2. Any other specific page

In both cases, the video will play on the chosen page.

UTM Parameters:

  • Add UTM parameters for tracking and analytics tools like Google Analytics.

  • This will help track traffic coming from users who click the GIF to your store.

Important: After adding UTM parameters, you must re-copy and paste the widget code.

Video Feed Behavior

To change whether you want the video to open in full screen or picture-in-picture mode:

  • Go to "Video Feed" section

  • Toggle the "View Feed in full screen" option as desired

Publishing Your Widget

In Tolstoy

  1. Select your email tool to ensure we track the correct email attribute.

  2. Copy the provided code snippet.

In Email Tool

Add the copied HTML code to your email using one of these methods:

  1. Via the source code of a block

  2. Using the native HTML editor

Trending videos paste code

Troubleshooting

If you don't see the GIF even though you have three videos featured in the selected product, please contact support for assistance.

Did this answer your question?