Tolstoy offers a diverse library of ready-made models for your fashion products. However, to truly align with your brand's unique identity, you can create Custom AI Models. This feature allows you to define specific demographics, body measurements, and aesthetic details, ensuring your products are showcased on a model that perfectly represents your target audience.
Why Create Your Own AI Model?
Brand Consistency: Maintain a coherent visual character across your entire collection by reusing the same digital model for every SKU.
Inclusive Marketing: Easily adjust model size, height, and skin tone to reflect a diverse and inclusive range of body types.
Cost Efficiency: Generate a full on-model gallery—front, back, and lifestyle—from a single product shot without the need for expensive photoshoots.
How to Build a Custom Model
Follow these steps to generate a model tailored to your brand:
Step 1: Access the Models Library On your Tolstoy account, navigate to the Explore section in the left-hand panel and select My Models.
Step 2: Initiate Model Creation Click the Create Model button located in the upper-right corner of the page.
Step 3: Configure Your Model Settings The "Create a Model" window will open. Here, you can combine various settings to achieve your desired look:
Core Identity: Select whether to generate a new model using AI or upload a reference image from your device. Enter a Model Name and specify your preferred Gender and Age Group.
Measurements & Prompts: In the measurement section, enter specific values (such as height or body type) that describe your model. You can also add AI Prompts to give the agent more context for the final rendering.
Customization & Character: Fine-tune the background environment and the physical characteristics (such as hair style or skin tone) to match your brand's aesthetic.
Step 4: Generate and Review Click Generate Model. Once the AI has finished processing, the new model will appear in the right-side preview panel. You can then choose to Start Over to refine the settings or click Add to My Models to save your creation.
Step 5: Use Your Model The new model is now saved in your Models page and ready to be used in any AI Studio template or project.
Would you like me to create a guide on how to perform a "Model Swap" to update existing product photos with your new custom model?
This video demonstrates how Tolstoy AI Studio can be used to generate on-model imagery and lookbook videos effortlessly, providing a visual example of the model generation workflow.