Tolstoy offers a diverse library of ready-made models for your fashion products. However, to truly align with your brand's unique identity, you can create Custom AI Models. This feature allows you to define specific demographics, body measurements, and aesthetic details, ensuring your products are showcased on a model that perfectly represents your target audience.
Why Create Your Own AI Model?
Brand Consistency: Maintain a coherent visual character across your entire collection by reusing the same digital model for every SKU.
Inclusive Marketing: Easily adjust model size, height, and skin tone to reflect a diverse and inclusive range of body types.
Cost Efficiency: Generate a full on-model gallery—front, back, and lifestyle—from a single product shot without the need for expensive photoshoots.
How to Build a Custom Model
Follow these steps to generate a model tailored to your brand:
Step 1: Access the Models Library
In your Tolstoy account, go to Explore in the left-hand panel.
Select My Models.
Step 2: Start Model Creation
Click Create Model in the upper-right corner.
Choose how you want to create the model:
From Image (upload a reference image)
From Prompt (describe your ideal model)
Option A: Create a Model from Image
Step 3: Configure Model Settings
After selecting image-based creation, the Import Model window will open.
Enter a Model Name.
Select the preferred Gender and Age Group.
Add Measurements (such as height or body type).
Include additional AI Prompts for styling or visual context.
Upload up to 10 reference images.
Step 4: Generate and Review
Once processing is complete, preview the model in the right-side panel.
Click Save Model.
Step 5: Use Your Model The new model is now saved in your Models page and ready to be used in any AI Studio template or project.
Option B: Create a Model from Prompt
If you choose prompt-based creation, simply describe your ideal model in detail (appearance, build, style, etc.). You can adjust characteristics before generating.
Click Generate Model when you're satisfied!
Step 5: Use Your Custom Model
Your model will now appear in My Models and can be selected in any AI Studio template or project.
Additional Resources
You can also explore the AI Fashion Model Generator Tutorial, which demonstrates how to generate on-model imagery and lookbook videos using AI Studio.
Would you like me to create a guide on how to perform a "Model Swap" to update existing product photos with your new custom model?
This video demonstrates how Tolstoy AI Studio can be used to generate on-model imagery and lookbook videos effortlessly, providing a visual example of the model generation workflow.